Friday, July 27, 2007

True CRM for Small Business

This week I had the opprtunity to review InfusionCRM from Infusion Software and I was impressed.

What I have found over the years is that most small businesses use a contact management application like ACT!, to manage sales contacts and opportunities but then may use another system to track customer information and still an additional system to manage and track the success of any marketing campaigns they may run.

InfusionCRM combines Marketing and Sales Automation, E-Mail Management, E-Commerce (including shopping cart), Billing and Accounting functions and Help Desk in one comprehensive, easy to use solution. InfusionCRM even offers MortgagePro specifically designed to meet the needs of mortgage brokers and professionals.

InfusionCRM is delivered in a SaaS (Software-as-a-Service) model, which means their is no software to load or internal IT support required. Implementation is simple and delivered over the phone or on-site in just a couple days.

Infusion Software is a local success story, based in Gilbert. For more information give them a call at 480-807-0644, visit them at the Infusion website or even attend a free online demo.


Anonymous said...

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Kathy Sacks said...

Did you see the news that Pat Sullivan, godfather of CRM just joined their Board?
He blogged about it.
[Some disclosure--I represent Infusion.] But I felt compelled to post this as this is validation that Infusion is on to something. Sullivan could have chosen any CRM company to join--and he picked Infusion. they are on to something very life-changing for the small business owner.

Dave Lewan said...

Thanks for the comment Kathy! Yes, I did know that Pat had joined your Board recently which will be great for the company. I also posted an interview with Pat on July 19th that you may want to look at.

I worked for Pat at SalesLogix/Interact prior to selling to Sage. Small business is a tough market coth for vendors and for small business owners trying to find solutions that work best; and I agree, Infusion is on to something!

Good luck!

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Ecommerce solution can prove beneficial even for the ones staying far and across the world. A product of lets say china can be bought by anyone sitting in UK or USA. Indeed a path breaking innovation of IT in collaboration with the World Wide Web. Facilitating reach to a ‘shopping fest’ from the comfort of one’s home!

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